Friday, July 3, 2009

Reebok x Basquiat

Reebok recently released a new series of Ex-O-Fit High / Freestyle inspired by the work of New York artist Jean-Michel Basquiat. Basquiat was born in 1960 and grew up in Brooklyn, cutting his artistic teeth as a graffiti artist (he was part of SAMO©).
Basquiat went on to gain popularity in the 80s, forging a strong friendship with Andy Warhol. After Warhol's death, Basquiat's drug use spiraled, and he died of a cocaine and heroin induced overdose in 1984. He was 27.
This isn't the first time Reebok has released sneakers inspired by Basquiat. Previous releases have been a lot more colourful and probably inspired by Basquiat's later works.
From the detail, the new range seem to be inspired a little more by SAMO©, or Basquiat's mostly monotone artwork that reflect the simplicity of his early SAMO© work.
Personally I'm not a huge fan of the Ex-O-Fit, but the Freestyles are quite cute, especially the white-base colourway. These babies are available through Mita in Japan.

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